IMPORTANT INFORMATION
In order to use the App, we will ask you to enter data directly/indirectly relating to your sleep (including your sleep schedule, your alarm clock time, how do you feel after the sleep, sleeping habits, areas for improving sleep). You will be able to use the App even if you do not give almost all of this data to us. If you do not want to provide us this information, please tap on the next button/arrow on the screens where we ask this data. We also automatically collect from your device language settings, IP address, time zone, type and model of a device, device settings, operating system, Internet service provider, mobile carrier, hardware ID, Facebook ID, and other unique identifiers (such as IDFA and AAID). We need this data to provide our services, analyze how our customers use the app, to serve ads.
For improving the app and serving ads, we may share this data with third parties. Such parties include Facebook, Google, Apple, Appsflyer, Amplitude, Snapchat, Crashlytics, Firebase, Fabric. As a result of sharing this data with third parties we (1) analyze different interactions (how often users make subscriptions, how many users chose a particular area for improving sleep or have similar sleep schedule); (2) serve ads (and are able to show them only to a particular group users, for example, to subscribers).
Please read our Privacy Policy below to know more about what we do with data (Section 3), what data privacy rights are available to you (Section 6) and who will be the data controller (Section 1). If any questions will remain unanswered, please contact us at support@sleep-booster.com.
This Privacy Policy explains what personal data is collected when you use the Sleep Booster mobile app (the “App”) and the services provided through it (together with the App, the “Service”), how such personal data will be used, shared.
BY USING THE SERVICE, YOU PROMISE US THAT (I) YOU HAVE READ, UNDERSTAND AND AGREE TO THIS PRIVACY POLICY, AND (II) YOU ARE OVER 16 YEARS OF AGE (OR HAVE HAD YOUR PARENT OR GUARDIAN READ AND AGREE TO THIS PRIVACY POLICY FOR YOU). If you do not agree, or are unable to make this promise, you must not use the Service. In such case, you must (a) delete your account using the functionality found in “Settings” in the App, or contact us and request deletion of your data; (b) cancel any subscriptions using the functionality provided by Apple (if you are using iOS) or Google (if you are using Android); and (c) delete the App from your devices.
“GDPR” means the General Data Protection Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data.
“EEA” includes all current member states to the European Union and the European Economic Area.
“Process”, in respect of personal data, includes to collect, store, and disclose to others.
TABLE OF CONTENTS
GM APPDEV LIMITED, a company registered in the Republic of Cyprus (with mailing address at 6th floor, Žalgirio av. 90, Vilnius, LT-09303, Lithuania) will be the controller of your personal data.
We collect data you give us voluntarily (for example, an email address). We also collect data automatically (for example, your IP address).
See moreYou may be asked to provide us information about yourself when you register for and/or use the Service. This information includes: data directly/indirectly relating to your sleep (including your sleep schedule (i.e. time you go to sleep and approximate duration of your sleep), your alarm clock time, how do you feel after the sleep, sleeping habits, areas for improving sleep, daily behavior patterns which may affect your sleep and your preferences relating to the ways of improving your sleep), email address.
You can use the App without the need to enter almost any data (currently the only required information is your sleep schedule). However, sometimes you may also need to provide us with an email address and some other information in the communication to our Support Team in order to fulfill your request or support you.
When you give express permission on your device, we may collect data from Apple Health app (HealthKit). You can permit us to access: sleep analysis (in bed, asleep), heart rate, resting heart rate, heart rate variability, steps, active energy, environmental sound levels, mindful minutes.
We collect data about your referring app or URL (that is, the app or place on the Web where you were when you tapped on our ad).
We collect data from your mobile device. Examples of such data include: language settings, IP address, time zone, type and model of a device, device settings, operating system, Internet service provider, mobile carrier, hardware ID, and Facebook ID.
We record how you interact with our Service. For example, we log your taps on certain areas of the interface, the features, and content you interact with, how often you use the App, how long you are in the App, what sections you use, and your subscription orders. In addition, when you decide to track your sleep patterns using the App, we will use Apple Motion & Fitness API to enable you and the App to retrieve the required information ("Motion API Data").
We collect your Apple Identifier for Advertising (“IDFA”) or Google Advertising ID (“AAID”) (depending on the operating system of your device). You can typically reset these numbers through the settings of your device’s operating system (but we do not control this).
We process your personal data:
This includes enabling you to use the Service in a seamless manner and preventing or addressing Service errors or technical issues.
See moreTo host personal data and enable our App to operate and be distributed we use Amazon Web Services, which is a hosting and backend service provided by Amazon.
To monitor infrastructure and the App’s performance, we use Crashlytics, which is a monitoring service provided by Google. Here’s its Data Collection Policy
We use Firebase Performance Monitoring and Firebase Crash Reporting, which are monitoring services provided by Google. To learn more, please visit Google’s Privacy policy and Privacy and Security in Firebase.
We process your personal data, such as your improvement areas (for example, stop waking up too early), to adjust the content of the Service and provide content tailored to your personal preferences. As a result of such processing, we may offer breathing programs to extend your sleeping time. We also may process, for example, your Motion API Data to assist you in tracking your sleep patterns and providing you with reports based on such data.
We process your personal data to respond to your requests for technical support, Service information or to any other communication you initiate. This includes accessing your account to address technical support requests. For this purpose, we may send you, for example, notifications or emails about the performance of our Service, security, payment transactions, notices regarding our Terms and Conditions of Use or this Privacy Policy.
We communicate with you, for example, by push notifications. These may include reminders or other information about the App. As a result, you may, for example, receive a push notification every night at a particular time reminding you to turn off your devices as the sleeping time approaches. To opt out of receiving push notifications, you need to change the settings on your device. We do not use Motion API Data for marketing campaigns.
See moreThe services that we use for these purposes may collect data concerning the date and time when the message was viewed by our App’s users, as well as when they interacted with it, such as by clicking on links included in the message.
To communicate with you we also use Firebase Cloud Messaging and Firebase Notifications, which are message sending services provided by Google. Firebase Cloud Messaging allows us to send messages and notifications to users of our App across platforms such as Android and iOS. We integrate Firebase Notifications with Firebase Analytics to create analytics-based audiences and track opening and conversion events. As a result, we can, for example, send reminders only to users who used the App more frequently. Google's privacy policy.
We use Apple Push Notification service (“APNs”), that is a notifications service provided by Apple. APNs allows us to send information to iOS devices. Apple’s privacy policy.
This helps us to better understand our business, analyze our operations, maintain, improve, innovate, plan, design, and develop the App and our new products. We also use such data for statistical analysis purposes, to test and improve our offers. This enables us to better understand what features and sections of the App our users like more, what categories of users use our App. As a consequence, we often decide how to improve the App based on the results obtained from this processing. For example, if we discover that users more often engage in insights section of the App, we may focus on improving and providing material for this section.
See moreTo perform research and analysis about how users interact with our App we use Appsflyer. Appsflyer enables us to understand, in particular, how users find us (for example, who was the advertiser that delivered an ad to users, which led you to an app store with our App). Appsflyer also provides us with different analytics tools that enable us to research and analyze your use of the Service. Privacy Policy, Opt Out.
We use Facebook Analytics, which is a service provided by Facebook that allows us to use different analytical tools. On Facebook Analytics we get, in particular, aggregated demographics and insights on how many people launch our App, how often users make purchases, how many users chose “waking up refreshed” as an area for improvement, how many users indicated that their sleep schedule consists from 8 hours of sleep time, and other interactions. Lean more about Facebook’s approach to data from its Privacy Policy
To track and analyze behavior of our App’s users (in particular, how they react to changes of the App structure, text or any other component), we use Firebase Remote Config. Firebase Remote Config is an A/B testing and configuration service provided by Google, which also enables us to tailor the content that our App’s users see (for example, it allows us to show different onboarding screens to different users). Privacy Policy and Privacy and Security in Firebase.
Amplitude is an analytics service provided by Amplitude Inc. We use this tool to understand how customers use our Service. Amplitude collects various technical information, in particular, time zone, type of device (phone or tablet), unique identifiers (such as IDFA). Amplitude also allows us to track various interactions (entering area for improvements) that occur in our App. As a result, Amplitude helps us to decide what features should we focus on (for example, if we see that most of the users focus on waking up refreshed, we may develop more of programs, which lead to more refreshing sleep). Amplitude is EU-US Privacy Shield certified. Amplitude provides more information on how they process data in its Privacy Policy.
We also use Firebase Analytics, which is an analytics service provided by Google. In order to understand Google's use of data, consult Google's partner policy. Firebase Privacy information. Google’s Privacy Policy.
To perform standard product analysis, we also use Fabric Answers, which is an analytics service provided by Crashlytics, a business division of Google. Data Processing and Security Terms. Privacy information.
We process your personal data for our marketing campaigns. We may add your email address to our marketing list. As a result, you will receive information about our products, such as for example, special offers. If you do not want to receive marketing emails from us, you can unsubscribe following instructions in the footer of the marketing emails. We do not use health, motion, and fitness information gained through Apple Health app (HealthKit) for marketing campaigns.
We may also show you advertisements in our App, and send you push notifications for marketing purposes. To opt out of receiving push notifications, you need to change the settings on your device.
We and our partners, including Facebook and Google, use your personal data to tailor ads and possibly even show them to you at the relevant time. For example, if you have installed our App, you might see ads of our products, for example, in your Facebook’s feed. We do not use health, motion, and fitness information gained through Apple Health app (HealthKit) to personalize our ads.
How to opt out or influence personalized advertising
iOS: On your iPhone or iPad, go to “Settings,” then “Privacy” and tap “Advertising” to select “Limit Ad Track”. In addition, you can reset your advertising identifier (this also may help you to see less of personalized ads) in the same section.
Android: To opt-out of ads on an Android device, simply open the Google Settings app on your mobile phone, tap “Ads” and enable “Opt out of interest-based ads”. In addition, you can reset your advertising identifier in the same section (this also may help you to see less of personalized ads).
To learn even more about how to affect advertising choices on various devices, please look at the information available here.
In addition, you may get useful information and opt out of some interest-based advertising, by visiting the following links:
We value your right to influence the ads that you see, thus we are letting you know what service providers we use for this purpose and how some of them allow you to control your ad preferences.
We use Facebook Ads Manager together with Facebook Custom Audience, which allows us to choose audiences that will see our ads on Facebook or other Facebook’s products (for example, Instagram). Through Facebook Custom Audience we may create a list of users with certain sets of data, such as an IDFA, choose users that have completed certain actions in the App (for example, installed it). As a result, we may ask Facebook to show some ads to a particular list of users. As a result, more of our ads may show up while you are using Facebook or other Facebook’s products (for example, Instagram). You may learn how to opt out of advertising provided to you through Facebook Custom Audience here.
Facebook also allows its users to influence the types of ads they see on Facebook. To find how to control the ads you see on Facebook, please go here or adjust your ads settings on Facebook.
Google Ads is an ad delivery service provided by Google that can deliver ads to users. In particular, Google allows us to tailor the ads in a way that they will appear, for example, only to users that have conducted certain actions with our App (for example, show our ads to users who have purchased a subscription). Some other examples of events that may be used for tailoring ads include, in particular, installing our App, finishing a free trial. Google allows its users to opt out of Google’s personalized ads and to prevent their data from being used by Google Analytics.
We also use Snapchat Advertising Platform together with Snapchat Audience Based Match, which is an ad delivery service provided by Snapchat that can link the activity of some users of our App with the Snapchat advertising network and show some of our ads to them. As a result, you may see more of ads on Snapchat in case you use our App. Snapchat allows you to Opt Out of their audience based ads. Lear more about Snapchat approach to personal data in its Privacy Policy.
We use personal data to enforce our agreements and contractual commitments, to detect, prevent, and combat fraud. As a result of such processing, we may share your information with others, including law enforcement agencies (in particular, if a dispute arises in connection with our Terms and Conditions of Use).
We may process, use, or share your data when the law requires it, in particular, if a law enforcement agency requests your data by available legal means.
In this section, we are letting you know what legal basis we use for each particular purpose of processing. For more information on a particular purpose, please refer to Section 2. This section applies only to EEA-based users.
We process your personal data under the following legal bases:
Under this legal basis we:
We rely on legitimate interests:
This includes, for example, sending you push notifications reminding you to turn off your devices as the sleeping time approaches The legitimate interest we rely on for this purpose is our interest to encourage you to use our Service more often. We also take into account the potential benefits to you, which may lead you to a better and healthier lifestyle.
Our legitimate interest for this purpose is our interest in improving our Service so that we understand users’ preferences and are able to provide you with a better experience (for example, to make the use of the App easier and more enjoyable, or to introduce and test new features).
The legitimate interest we rely on for this processing is our interest to promote our Service in a measured and appropriate way.
The legitimate interest we rely on for this processing is our interest to promote our Service in a reasonably targeted way.
Our legitimate interests for this purpose are enforcing our legal rights, preventing and addressing fraud and unauthorised use of the Service, non-compliance with our Terms and Conditions of Use.
We share information with third parties that help us operate, provide, improve, integrate, customize, support, and market our Service. We may share some sets of personal data, in particular, for purposes and with parties indicated in Section 2 of this Privacy Policy. The types of third parties we share information with include, in particular:
We share personal data with third parties that we hire to provide services or perform business functions on our behalf, based on our instructions. We may share your personal information with the following types of service providers:
Provided you give express permission on your device, we may receive (read) or/and share (write) data about your activity from/with Apple Health app. You may decide to allow us to receive (read) all or any of the following information from the Apple Health app: sleep analysis (in bed, asleep), heart rate, resting heart rate, heart rate variability, steps, active energy, environmental sound levels, mindful minutes. If you grant access for us to share data with (write to) Apple Health app, we will transfer to Apple Health app information on your mindful minutes and sleep analysis (time in bed). Before you decide to share your data with Apple Health app, we encourage you to review its privacy practices, as your data will be subject to its policies. For more information on the Apple Health app, please see http://www.apple.com/ios/health. You can withdraw our access to read data from Apple Health app at any time directly in the Apple Health app. We do not use the information gained through the Apple Health app for advertising or similar services. You can find guide on how to stop sharing your data from Apple Health app with other apps here. You can decide not to share data from Apple Health app at any time.
We may use and disclose personal data to enforce our Terms and Conditions of Use, to protect our rights, privacy, safety, or property, and/or that of our affiliates, you or others, and to respond to requests from courts, law enforcement agencies, regulatory agencies, and other public and government authorities, or in other cases provided for by law.
As we develop our business, we may buy or sell assets or business offerings. Customers’ information is generally one of the transferred business assets in these types of transactions. We may also share such information with any affiliated entity (e.g. parent company or subsidiary) and may transfer such information in the course of a corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.
To be in control of your personal data, you have the following rights:
Accessing / reviewing / updating / correcting your personal data. You may review, edit, or change the personal data that you had previously provided in the App in the settings section of the App.
You may also request a copy of your personal data collected during your use of the App at support@sleep-booster.com.
Deleting your personal data. You can request erasure of your personal data by sending us an email at support@sleep-booster.com.
When you request deletion of your personal data, we will use reasonable efforts to honor your request. In some cases we may be legally required to keep some of the data for a certain time; in such event, we will fulfill your request after we have complied with our obligations.
Objecting to or restricting the use of your personal data. You can ask us to stop using all or some of your personal data or limit our use thereof by sending a request at support@sleep-booster.com.
See moreIf you are based in the EEA, you have the following rights in addition to the above:
The right to lodge a complaint with supervisory authority. We would love you to contact us directly, so we could address your concerns. Nevertheless, you have the right to lodge a complaint with a competent data protection supervisory authority, in particular in the EU Member State where you reside, work or where the alleged infringement has taken place.
The right to data portability. If you wish to receive your personal data in a machine-readable format, you can send respective request at support@sleep-booster.com.
We do not knowingly process personal data from persons under 16 years of age. If you learn that anyone younger than 16 has provided us with personal data, please contact us at support@sleep-booster.com.
We may transfer personal data to countries other than the country in which the data was originally collected in order to provide the Service set forth in the Terms and Conditions of Use and for purposes indicated in this Privacy Policy. If these countries do not have the same data protection laws as the country in which you initially provided the information, we deploy special safeguards.
In particular, if we transfer personal data originating from the EEA to countries with not adequate level of data protection, we use one of the following legal bases: (i) Standard Contractual Clauses approved by the European Commission (details available here), or (ii) the EU-U.S. Privacy Shield Framework (details available here), or (iii) the European Commission adequacy decisions about certain countries (details available here).
We may modify this Privacy Policy from time to time. If we decide to make material changes to this Privacy Policy, you will be notified through our Service or by other available means and will have an opportunity to review the revised Privacy Policy. By continuing to access or use the Service after those changes become effective, you agree to be bound by the revised Privacy Policy.
California’s Shine the Light law gives California residents the right to ask companies once a year what personal information they share with third parties for those third parties' direct marketing purposes. Learn more about what is considered to be personal information under the statute.
To obtain this information from us, please send an email message to support@sleep-booster.com which includes “Request for California Privacy Information” on the subject line and your state of residence and email address in the body of your message. If you are a California resident, we will provide the requested information to you at your email address in response.
We will store your personal data for as long as it is reasonably necessary for achieving the purposes set forth in this Privacy Policy (including providing the Service to you), which includes (but is not limited to) the period during which you have an account with the App. We will also retain and use your personal data as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Except as otherwise stipulated in this Privacy Policy, this App does not support “Do Not Track” requests. To determine whether any of the third-party services it uses honor the “Do Not Track” requests, please read their privacy policies.
You may contact us at any time for details regarding this Privacy Policy and its previous versions. For any questions concerning your account or your personal data please contact us at support@sleep-booster.com.
Effective as of: 04, June 2020